Strada provides geospatial solutions that empower teams to make smarter, data-driven decisions The name meaning “road” in Italian; is a nod to both the geospatial world and the idea of guiding clients forward.

We worked together to bring the brand to life from the ground up; starting with naming, then building out the full visual identity, icon system, and web presence. The identity centers around a layered “S” mark; symbolizing data stacks, depth, and direction. The result is a smart, modular brand system that reflects the clarity Strada brings to their clients every day.